Netherlands / Remote consulting and delivery
I help Netherlands-based firms improve English-language B2B website journeys from service discovery to a useful inquiry. The review connects the customer market, page promise, form and internal response so each step supports the same decision.
An international-facing website needs to explain who can buy the service, not simply present the business in English. I review the offer boundaries, useful evidence and customer questions before focusing on individual interface elements. We then trace the inquiry through submission and receipt. Market and language context should help the receiving team respond where relevant, without making customers complete an unnecessarily long first form. The brief distinguishes content ambiguity, technical friction and a weak internal handoff so each problem receives the right intervention.
Explain which customer and delivery context the English offer supports. Identify where a visitor needs a different route or additional information. The website should not imply a local language or service capability that has not been defined.
Review the page, call to action and form as one interaction. Make the expected next step visible and collect only useful initial context. A clearer journey can support a better conversation without adding more persuasion copy.
Check validation, confirmation and internal receipt, including relevant topic and language context. Give the request a named owner. A tracked submission should correspond to a usable sales handoff, not merely a successful front-end animation.
I work remotely in English with the website and commercial owners. The scope can cover a focused audit or defined improvements using the current platform. Dutch-language UX copy and additional localized journeys are separately reviewed where they are needed.
Agree the customer, selling market and business question. Review the available source material with the responsible owner, and identify inputs that would change the recommendation. The project begins with a shared brief rather than an assumed list of channel or technology tasks.
Set the outputs, approval points and implementation responsibilities. Separate what can proceed from work that depends on another decision. Keep the scope and change record visible so your team can review progress without reconstructing the project from messages.
Check the agreed deliverables against the original question, record the relevant findings and assign the next action. Where ongoing measurement is part of the scope, document the source, review window and owner before the project moves into the next cycle.
See how I approach the work before we define your project.
Explore the published project, the work delivered and the supporting evidence. See the business question, the decisions I made and the deliverables that moved the work forward.
Read the project caseOnly if the customer journey and operating process justify them. We review language expectations, routing and ownership first rather than add duplicate forms without a clear purpose.
You work directly with me remotely, with written decisions, named review owners and agreed meeting windows. The proposal defines the outputs and implementation responsibilities around your team and the customer market being served.
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Marketing & Growth Consultant