United Kingdom / Remote consulting and delivery
I help UK brands connect their Amazon US performance view with the stock and product decisions behind it. The engagement creates a shared review for the UK commercial owner and US marketplace or operations partners, with source currency, availability and responsibilities kept explicit.
The UK brand team may see a management summary while its US partners work from different product references and stock records. That makes it difficult to explain why a campaign should change, which variation needs replenishment or where slow inventory is building. I begin by reconciling the product map and the definitions used by each owner. We retain the US marketplace and source currency in the reporting model, then agree how approved management reporting relates to that view. Stock availability and product economics are confirmed by the people responsible for them. The final review connects evidence with an action and an approver instead of producing a list of concerns that no one can resolve across team boundaries.
Connect the SKU and variation identifiers used in sales, campaigns and inventory sources. Identify mismatches before comparing performance. A shared product map makes an exception actionable: the commercial and stock teams can confirm they are discussing the same item and availability condition.
Separate US saleable stock from other inventory and from internal assumptions about future arrivals. Review replenishment inputs with the responsible partner. The analysis should make the operational constraint visible rather than treat every available unit in a global file as support for Amazon.com demand.
Prioritize the product questions that need intervention and identify the approving owner. Keep the relevant period, currency and stock context attached to each recommendation. Written decisions and an agreed review window help a distributed team resolve exceptions without waiting for another complete monthly report.
I deliver the work remotely with the UK commercial lead and the owners of US marketplace and inventory records. The scope defines the assortment, data refresh and escalation route. It can cover a diagnostic or a maintained reporting process, with clear boundaries between analysis, campaign implementation and physical stock management.
Agree the customer, selling market and business question. Review the available source material with the responsible owner, and identify inputs that would change the recommendation. The project begins with a shared brief rather than an assumed list of channel or technology tasks.
Set the outputs, approval points and implementation responsibilities. Separate what can proceed from work that depends on another decision. Keep the scope and change record visible so your team can review progress without reconstructing the project from messages.
Check the agreed deliverables against the original question, record the relevant findings and assign the next action. Where ongoing measurement is part of the scope, document the source, review window and owner before the project moves into the next cycle.
See how I approach the work before we define your project.
Explore the published project, the work delivered and the supporting evidence. See the business question, the decisions I made and the deliverables that moved the work forward.
Read the project caseThis brief concerns the US marketplace for a UK-based brand. UK domestic stock and marketplace reporting can be scoped separately, with their own product map, economics and owners rather than blended into the US review.
You work directly with me remotely, with written decisions, named review owners and agreed meeting windows. The proposal defines the outputs and implementation responsibilities around your team and the customer market being served.
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Marketing & Growth Consultant