Canada / Remote consulting and delivery

US stock recovery strategy for Canadian brands

I help Canadian brands evaluate the recovery options for inventory held in the United States. The plan connects saleable stock, commercial assumptions and approval ownership so the team can make a clear decision about releasing cash, protecting the core offer and preparing a credible buyer opportunity.

Start with the customer and the commercial decision

For a Canadian brand, a US inventory problem can be obscured by the way management reporting combines markets. The stock sits in the US, the recovery discussion may happen in CAD and the person approving terms may not own the warehouse record. I separate those roles and data sources before comparing recovery options. The brief identifies which goods can enter a trade offer, who confirms their condition and quantity, and how the approved recovery model handles currency and costs. We compare the proposed release with other uses of the inventory and its effect on the brand's consumer or wholesale channels. This creates a decision the Canadian commercial owner can approve and the US stock team can support.

Priorities for this market

Keep the US stock boundary explicit

Separate inventory held in the US from Canadian goods and from quantities unavailable for sale. Verify references, condition and stock ownership with the responsible party. This keeps the offer grounded in a real release opportunity rather than a combined North American inventory headline.

Approve the recovery economics

Retain source currency and distinguish a buyer quote from the team's internal reporting view. Your commercial owner confirms the assumptions used to compare an offer with carrying or alternative recovery costs. The recommendation should show the trade-off clearly enough to support an approval.

Prepare an executable buyer response

Create a buyer pack and inquiry route around confirmed product details, quantities and destination questions. Name the person who can authorize the next step and the person who verifies stock. Keep requests actionable without implying that marketing approval also completes contractual or fulfillment decisions.

A clear scope and an accountable delivery process

I work remotely with the Canadian brand and the owners of the US stock and sales process. The scope can include segmentation, recovery planning and the commercial handoff. We agree what must be confirmed by finance, logistics or other specialists and incorporate those approved inputs into the buyer-facing workflow.

Confirm the decision

Agree the customer, selling market and business question. Review the available source material with the responsible owner, and identify inputs that would change the recommendation. The project begins with a shared brief rather than an assumed list of channel or technology tasks.

Turn the brief into assigned work

Set the outputs, approval points and implementation responsibilities. Separate what can proceed from work that depends on another decision. Keep the scope and change record visible so your team can review progress without reconstructing the project from messages.

Review the result and the next action

Check the agreed deliverables against the original question, record the relevant findings and assign the next action. Where ongoing measurement is part of the scope, document the source, review window and owner before the project moves into the next cycle.

Relevant work, with its original project context

See how I approach the work before we define your project.

The inventory inquiry platform I developed

Explore the published project, the work delivered and the supporting evidence. See the business question, the decisions I made and the deliverables that moved the work forward.

Read the project case

Questions before we define the project

Is this a service for stock held in Canada?

This page concerns Canadian brands managing inventory in the US. A domestic Canadian recovery project has a different stock and transaction boundary and would need its own scope instead of being folded into the US offer.

How is the work delivered?

You work directly with me remotely, with written decisions, named review owners and agreed meeting windows. The proposal defines the outputs and implementation responsibilities around your team and the customer market being served.

Let's talk

Define the next move for your market

  • Share your customer market and current challenge
  • We agree the scope, owners and next decision

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David Demid in a black suit
David Demid

Marketing & Growth Consultant